NFT drops are hard. Take it from us — on August 4, 2021 we launched our genesis collection to join “The Writer’s Room”. We sold out in six minutes, but that wasn’t without pain. Our site crashed and most people who still hold their tokens from our primary sale tell…

On May 22, 2021, we purchased Ape #1798 on the secondary market for 0.4652 ETH and decided to name him Jenkins the Valet. We named the ape, first and foremost, because we wanted to contribute something unique and fun to the space. …

Where we’ve been We opened up licensing for Writer’s Room Book 1 on November 27th. It was a massive moment for our whole community. It represented the first attempt at mass IP licensing in the NFT space. Just over a month later, we had 4,075 unique avatars (Bored Apes and Mutant Apes) licensed…

Licensing for Book 1 is closing soon, but there’s more to come It’s December 30th, which means that the licensing window for Writer’s Room Book 1 closes in 4 days (January 3rd at 11:59pm EST). As of this writing, we’ve had more than 2,350 licenses signed for Book 1, representing an unprecedented instance of mass IP licensing in the NFT space. Still…

This post will serve as a look into what happened, how it could have been prevented, how we’re making it right today, and the preventative measures we will be taking to ensure it doesn’t happen again. — As Project Founders, This Falls On Us As you probably heard by now, our Discord server was hacked around 3am EST on Tuesday Dec 21. …

We’re reimagining storytelling and putting the community in control In traditional content creation, “The Writer’s Room” is a group of people who work together to brainstorm and pitch ideas for how a TV season should play out. There are show-runners, producers, and writers who work together to create the story. It’s collaborative, yes, but it’s also near impossible to…

When we acquired Ape #1798 at the floor back in May, we knew we’d acquired the Bored Ape Yacht Club Valet. It was early days in the profile-picture phase of NFT twitter, and people hadn’t started building backstories or worlds around their avatars. …

On August 4th at 7:06pm, our minds were officially blown. The primary sale of our 6,942 Writer’s Room NFTs had sold out in 6 short minutes. It was over before we could even comprehend it. More than 2,000 unique individuals from all across the world showed up on that day…

Writing this post feels a bit surreal. First of all, I’ve read hundreds of Medium posts. I am a fan of anyone who is building something and willing to share their journey. To me, that’s the definition of WAGMI. …